Cold Email · Done For You
We run your cold email. You take the sales calls.
Built For B2B is the cold email agency that runs the whole channel for B2B companies: dedicated secondary domains, warmed mailboxes, copy, targeting and sending. Your team only sees booked meetings. First meetings land within 14 days of going live.
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Built For B2B
Hi Sarah, saw you just opened three SDR roles for the EMEA push.
Most teams lose their first month to domains and warm-up. Ours are already live and landing in inboxes.
Worth 20 minutes to see the numbers?
Replied in 41 minutes
We've partnered with:
Case Study
$320,000 of qualified pipeline in 90 days, from a standing start. Read how the multi-channel engine did it.
Leaptree
Case Study
A B2B company we have worked with.
Dublin Tech Solutions
Client
What does a cold email agency do?
A cold email agency builds and runs outbound email for you: dedicated secondary domains, warmed mailboxes, verified prospect lists, copy and sending. Built For B2B runs the whole system and books qualified meetings into your calendar, with the build finished in about 2 weeks and first meetings within 14 days of going live.
Our Approach
Using AI to supercharge your Cold Email Campaigns
What We Build
What we build and run for you.
Our B2B cold email services sit on infrastructure most teams skip. This is what goes live before and after your first send.
Secondary sending domains
Lookalike domains bought and configured so your main brand never takes the risk. SPF, DKIM and DMARC set up properly from day one.
Warmed mailboxes
Dedicated inboxes warmed over weeks until they carry real sender reputation. No shortcuts that wreck deliverability in week two.
Verified lead lists
Prospects pulled from multiple data sources and filtered by buying signals. Every address verified before a single send.
Copy that gets replies
Short, direct and human. Custom sequences for your ICP with a different angle on every touch. Template-sounding copy gets binned.
Daily monitoring and iteration
Inbox placement, bounces and spam complaints tracked every day. Weak variants killed fast, winners scaled.
Meetings booked into your calendar
Qualified calls with people who match your ICP and replied. You close. We run everything that gets them there.
The Benefits
Less time prospecting, more time closing
Booked meetings with your ICP on autopilot
Done-for-you system that works while you sleep
Our GTM strategy works 24/7. No sick days, no headaches, no PTO…Just leads being generated every day for you to close.
Growth you control, not growth you hope for
Have a scalable system you can use to predictably bring in new deals.
Get your time back
Stop wasting your time chasing your SDRs for results, trying to tape together a GTM strategy for your outreach and feeling super stressed out. Let us handle it all, from start to finish.
The Framework
If we work together, here is what happens.
The exact framework we use to book you more calls with your dream clients
Step 1
Discovery & Strategy Session.
We start by getting obsessively clear on who your best customers are, what makes them buy, and why your offer matters to them. Not a generic form - an actual conversation where we dig into your ICP, your sales process, what objections come up on calls, and what’s worked or flopped before. We’re not interested in sending emails to a vague list. We want to understand your business well enough to write messages that sound like they came from your best salesperson.
Step 2
Technical Infrastructure Build.
Before we write a single word of copy, we build the foundation that most internal teams skip entirely. We purchase and configure secondary domains to protect your main brand, set up dedicated inboxes with proper authentication (SPF, DKIM, DMARC), and warm them gradually over weeks until they’ve built genuine sender reputation. This isn’t optional - it’s why your last campaign probably failed. We don’t send from your primary domain. We don’t rush the warm-up. We don’t cut corners that destroy deliverability two weeks in.
Step 3
Targeted List Building & Enrichment.
We build your prospect list from multiple data sources - not just one database that everyone else is hammering. We filter by the signals that actually matter for your offer: tech stack, hiring patterns, funding stage, company size, job tenure, whatever indicates they’re likely to need what you sell right now. Then we enrich with verified emails, LinkedIn profiles, and personalisation hooks that give us something real to say. Garbage data means garbage results.
Step 4
Campaign Copy & Sequence Architecture.
This is where most outbound fails - boring, corporate, template-sounding messages that get deleted on sight. We write like humans, not marketers. Short, direct, conversational. We lead with relevance, not your company history. We build sequences that make sense - different angles across multiple touches, not the same message repeated with “just bumping this up.” Every campaign gets custom copy based on your ICP, your offer, and what’s actually likely to land with that specific audience. If it sounds like AI slop or a LinkedIn guru template, we bin it.
Step 5
Controlled Launch & Deliverability Monitoring.
We don’t go from zero to 10,000 emails overnight. We launch at controlled volumes, monitor inbox placement, track bounce rates and spam complaints in real time. If something looks off, we catch it before it becomes a problem. We’re watching deliverability metrics daily - not just open rates, but actual inbox placement across providers. This is the unglamorous work that protects your results three months from now, not just this week.
Step 6
Optimisation & Scaling.
Once data starts coming in, we’re in it constantly. Which subject lines are working? Which CTAs are converting? Which segments are responding? We kill underperforming variants fast and double down on what’s working. We test new angles, refine targeting, adjust send times. This isn’t a “launch and hope” service - it’s an ongoing engine we’re actively tuning. As results prove out, we scale volume deliberately, never faster than deliverability can sustain.
Step 7
Qualified Meetings in Your Calendar.
The end result: actual booked calls with people who match your ICP and have expressed genuine interest. Not “leads” you have to chase. Not a spreadsheet of maybes. Real meetings in your diary with prospects who’ve already engaged with your messaging and want to talk. You focus on closing - we handle everything that gets them to that call.
Why Us?
Doing it yourself vs working with a cold email agency.
Where you currently are
You have tried cold outreach, and you failed miserably.
You are waiting for your inbound demand generation strategies to bear fruit (wishing)
Paying SDRs who barely bring in pipeline or deals every month
Know you need outbound but don’t know where to start
Working with us
Calendar full of qualified meetings every month
Only speaking to decision-makers who fit ICP perfectly
Consistent flow regardless of content performance or algorithm changes
Outbound handled without the headcount, overhead, or management headache
Case Studies
Pipeline proof
The True Cost
The true cost of using SDR(s)
There are many hidden costs to using only SDRs for developing your outbound. We are both more competitive on price and often times more effective.
Also running LinkedIn? See our LinkedIn outreach services.
Belfast HQ, New York office: a cold email agency UK and US teams can meet in person.
